ABOUT US

Born by the Shore is a boho-chic children’s clothing line. It is owned and operated by a mother and daughter team out of Ojai, CA. It’s inspired by the California beach culture and their European roots. They emphasize comfortable cozy limited fabrics and high quality materials, allowing the little Beach Babies to run wild and free. All products are designed outside of the conventional fashion season and handmade locally. 

Founded by Ursi Barber, who is originally from Switzerland, knitted and sewed her own clothes on a remote mountain in Ticino. When her daughter Kim moved to California and had her own children she decided to create clothes for them. Now they design unique toddler clothes with intent, are globally-conscious and always keep the little one in mind.